Norfolk brand Blakely launches new yoga collection

Up-and-coming Norfolk-based fashion brand, Blakely, is thrilled to announce the launch of its highly anticipated Yoga Edit, a bespoke collection of yoga clothing for women on sale now.

“We have seen an enormous amount of our womenswear customers loving our active range, and we can’t restock our active sets quick enough,” said Gareth Newman, CEO at Blakely. “The Yoga Edit is a new offering, serving different silhouettes in the same materials and fabrics we know people love.”

With the first products from the range available to buy as of 14/02/24, Blakely states that the full launch will complete on 23/02/24, with products including new soft sculpt unitards, triangle bras and wide leg leggings set to be available in sage green and navy blue colourways. Currently, the range is available to buy in black, khaki or stone.


The launch of the Yoga Edit is more than just an addition to Blakely’s product lineup, as the brand expands its reach across the UK. It’s a reflection of Blakely’s holistic approach to wellness and fashion. By focusing on the intersection of comfort, style, and performance, Blakely says it aims to empower women to embrace their active lifestyles without compromising on their personal style. 

Available online and in select stores, the Yoga Edit invites women everywhere to explore a collection where every piece speaks to placing comfort and style at the heart of active wellness. Blakely is currently looking for a new bricks-and-mortar store location in Norwich, having moved from its London Street location at the end of 2023.

“The launch of the yoga collection is an extension of the Blakely belief in wellness and self care. We’re very excited to see this collection in action at our next set of events.” Gareth Newman says.

You can explore the Yoga Edit in full, here.Untitled.jpg