A dynamic new group of stalls have 'popped up' on Norwich Market giving budding small businesses and traders the opportunity to try their hand at selling in the heart of the city centre.
The nine new pop-ups aim to bring an extra buzz to the market through inviting traders to set up temporarily and provide shoppers with an ever-changing range of products to explore.
Available to rent on short term, flexible lets and at low cost, the pop-ups are perfect for people who want to try trading in an established location but without committing to a long-term lease.
There is no better place to test out your business aspirations than on Norwich Market, according to a successful local entrepreneur.
Former street trader, market trader, and now shopkeeper, Anne Falgate, of Easton in South Norfolk, has spoken about her experiences of growing her business by trading on Norwich Market as part of the national Love Your Local Market campaign, which seeks to raise the profile of markets and market culture.
A flurry of new stalls have opened their shutters for the first time on Norwich Market this week.
Since the beginning of April, four new businesses have joined the 150 plus community of stall holders at the iconic Norwich landmark, bringing the total number of new arrivals in the last six months up to ten.
Adding to the increasingly cosmopolitan feel of the market, two of this week's new arrivals celebrate world cuisine: Sicily Market, offering Sicilian street food, and Mama Baba Hawker with an ever-changing selection of Singapore and Malaysian influenced curries and pies.
My decrepit Ford Popular (remember them?) had no heater, and the long journey one icy January morning from South London to Norfolk required frequent stops to clear the windscreen of sleet and grime thrown up by trucks. The last café serving hot tea on the A11 was in Suffolk, at a forgettable place called Freckenham. So crawling into Eaton in the twilight to be confronted by a a cheerful sign. ‘Welcome to Norwich, a Fine City’ was mildly uplifting, further ehanced by the warm welcome of Alf Jenner, the news editor of the EDP, who had been brave enough to give this ‘limey’ a start in journalism.