Since its launch the charity has recorded a significant rise in the number of children referred to them due to the bereavement of a close family member. During 2017, Nelson’s Journey received 952 referrals and anticipates that the demand on their services will continue to grow.
The money raised by Partners at the John Lewis shop will go towards helping provide essential therapeutic services at Nelson’s Journey. As well as raising money for the charity, Partners also provided support through volunteering at events including art and craft sessions held at Nelson’s Journey base ‘Smiles House’. One member of John Lewis staff, Katie O’Reilly, also worked a day a week at the charity, over a 6 month period, as part of a grant from John Lewis’s Golden Jubilee Trust.
Simon Wright, Nelson’s Journey CEO said, ‘We were thrilled to have been chosen as the charity of the year by the Norwich branch of John Lewis. It’s wonderful to be working with such a prominent local establishment and means so much that the John Lewis Partners are the ones that voted for us and fundraised for us over the period. We have also been fortunate enough to have Katie join us. She has provided much-needed administrative support to the Fundraising and Marketing team at a time of huge growth for the charity.
The partnership has been invaluable to us, both through fantastic fundraising initiatives, volunteering support and awareness raising amongst the hundreds of staff who work at the branch. We were astounded by the amount of money raised by the Partners’ fundraising. It will make a huge difference to the work we can do helping bereaved children and young people across the county.’
Richard Marks, Head of Branch John Lewis Norwich, commented: “We were delighted that our Partners voted for Nelson’s Journey to be our charity of the year and then to have fundraised so effectively. Nelson’s Journey provides a really important service to children and young people in the county and we hope that our support has made a real difference.”